Note: All facts below take into account COVID-19 shipping times.
It happens to the best of us. You enjoy the spike of conversions with your 2-day or other fast shipping tag. Then, you realize far too late that the tag disappears on your listings.
If you replenish too late, there is a gap of time between when you have a stockout at a Deliverr warehouse and when our warehouse receives your next shipment. The consequence?
On average, we see sellers risk losing out on a 1.5x lift on Walmart, and 1.3-1.4x increase in sales on Shopify without the fast tag.
Let’s go over how to avoid this!
How do I keep track of my inventory in Deliverr?
We’ve done some of the work to avoid the hassle and predict when your inventory will run out of any given warehouse.
- Go to Inventory. Go to sellerportal.deliverr.com and head over to the Inventory section.
- Locate quantities by SKU. Locate the column at the right side of the page that shows the quantity by SKU left in your inventory.
- Get a breakdown by warehouse. To get a detailed breakdown of the remaining quantity left in each warehouse, click on your product title to get a view of the inventory map. We’ll explain how to read this below.
- Plan ahead. We highly recommend that you send a replenishment 3 weeks before you believe that you will run out of stock at any warehouse.
What are good lead times to send out inventory?
If you’re shipping your inventory to four warehouses or more, send a replenishment at least 10 days in advance. If you’re sending your inventory to one warehouse, then at least 3-4 weeks in advance. The second requires a far longer lead time because of the forwarding process.
Keep in mind that if you want to spend less capital on inbound shipments, send larger inbounds and replenish less.
The above takes into account COVID-19 inbound shipping times. The reason why we recommend longer lead times is because carriers across the country estimate slower and variable inbound shipping times. For this reason, it’s important to replenish inventory earlier than you normally would to stay on top of your sales.
What if I have to keep track of a lot of SKUs, or sell a SKU across on multiple sales channels?
We’re in the camp of making complicated solutions simple. So, if you have a large catalog or you sell on Walmart, Amazon and eBay, you could keep track of your inventory in a third-party tool.
Successful sellers often invest in such a tool so they can reduce manpower and save time, by using the tools’ pricing automation, inventory and order management, and other workflow features. Here’s other benefits of arming yourself with an inventory management tool in your eCommerce arsenal.
Not every SKU will get replenished at the same pace. If one of your more popular SKUs, SKU A, is getting 5-10 sales per day whereas SKU B gets only a few a week, send your next shipment with more SKU A. Your tool may be able to flag SKU A as an in-demand item, and let you know when you’re running low.
How do I read the inventory map inside of Deliverr?
To verify fast tag coverage, click into an item in the Inventory page of the Seller Portal and you’ll see a map of the continental U.S. Blue areas indicate 2-day coverage.
For example, this is a view of Walmart 2-Day coverage for two different SKUs. The fast tag is displayed for SKU A has been sent to multiple locations across the U.S., and therefore lights up our map with blue.
The second map, showing partial coverage, does not deliver within 2 days to the non-blue areas. This does not mean that we would not be able to fulfill the SKU at all, but rather it would not be within the 2-day service level.
Full coverage (SKU A):
Partial coverage (SKU B):
Other recommendations on how to never lose the fast tag:
Train your operations manager or outsource this process to another human.
Too busy marketing your products, or working on a different side of the business? It may be time to outsource inventory management or automate tedious parts of while you focus on your strengths.
Hire virtual assistants for manual, administrative or other tasks that take up a lot of your time and do not involve technical abilities.
Conduct periodic checks on your listings to ensure that you are sending the correct SKU and quantities designated in your inbound shipping plan.
Fast tag issue prevention aside, you’d want to double and triple check your shipping plans and ensure that they are compliant and provide accurate information.